Innovative and dynamic mobile app, rapidly built for world-renowned cultural events organiser >>>


About Cheltenham Festivals

Cheltenham Festivals is a world-renowned organiser of cultural events in Cheltenham, Gloucestershire. This registered charity feeds the human spirit via its year-round participation programmes which culminate at the town’s internationally-acclaimed Jazz, Science, Music and Literature Festivals.

Cheltenham Festivals is committed to producing innovative, world-class content across science and the arts. They also develop, showcase and advocate for diversity, with a mission to engage everyone in science and the arts.

Project details

Client: Cheltenham Festivals
Industry: Charity / events
Project type: Mobile app / iOS + Android
Project duration: 4 weeks

The challenge

People were flocking to Cheltenham Festivals’ events long before we got involved – but they constantly strive to improve visitor experience, so asked for our expert help. They needed an app to help visitors to navigate The Times and The Sunday Times Cheltenham Literature Festival 2018. And they needed it quickly.

We happily obliged, offering our software development services for free! Not only are Cheltenham Festivals a registered charity and local neighbour, we also love the work they do to enhance the town’s cultural landscape.

“We are delighted to work with a Cheltenham-based business on this exciting digital project.  As a registered charity their support is invaluable to us in helping us to realise our digital ambitions for the future.”

Ian George, Cheltenham Festivals

The solution

The timescale was tight, so we rolled-up our sleeves and got to work, building this simple to use iOS and Android app in under four weeks, from concept to delivery. It debuted at the Times and Sunday Times Literature Festival, from 5-14 October 2018.

This was the official app for The Festival, guiding visitors through a 10 day, 450 event, 1000 speaker programme, with searchable event and venue details and Festival Village maps.

“This exciting digital project has enhanced the Festival experience for our visitors. The App is just one of the ways we are planning to use digital to enhance the Festival experience for our audience.”

Ian George, Cheltenham Festivals

The results

Salpo delivered a high-performing custom mobile app, with a beautiful front-end user interface and complex back-end functionality, all built within an extremely tight timeframe.

The Cheltenham Festivals app was very well received, helping visitors to successfully navigate the vast events programme, spanning 10 days and multiple locations.


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